Our Story

 

 

Hey there! I'm Minna, the founder of MIDUKI and a mom of two amazing kids. I'm thrilled to welcome you to our Canadian-based store. 

What does MIDUKI stand for? I get asked this a lot! MIDUKI isn’t just a brand name; it's a word from the beautiful Malayalam language that echoes my heritage. It's a term my mother—and many other Malayalee mothers—use to express their pride and joy, typically reserved for moments of great achievement. This word encapsulates the essence of our brand, weaving together my language, culture, and family values. For me, 'miduki' is a daily inspiration, reminding me of the qualities we strive to embody and share through our collection

Collaborating Across Borders

As a mom, I understand the importance of quality and magic in children's clothing. It's my personal mission to bring you a curated, globally-sourced collection. Working closely with talented individuals in North America and Asia, we support local talent and reduce overheads, making our operations more sustainable and cost-effective.

A Greener Approach

Minimizing our carbon footprint is at the heart of MIDUKI. We achieve this by shipping products directly from our vendors to your doorstep, reducing transportation and packaging waste.

Join Our Journey

Be part of our journey of fashion, creativity, and sustainable living. Whether you're a parent seeking unique, eco-friendlier clothing for your child, or a fashion enthusiast with an eye for style, MIDUKI is here to inspire and empower. 

Always remain a MIDUKI at heart! 

Much love,

Minna, Founder - MIDUKI